ONE TEAM
HOT 108 FM streaming site with live player and chat community

HOT 108 FM – Streaming Radio & Fan Community

A responsive streaming portal that powers HOT 108 FM’s hip-hop radio brand with multi-channel audio, chat rooms, and sponsor integrations.

Industry: entertainmentProject Year: 2013Client: HOT 108 FM

Services Provided

  • Experience Design
  • Frontend Development
  • Streaming Integration
  • Hosting & Support

Project Tags

Industries

EntertainmentEntertainment & Media

Categories

Custom Software & Product Development

Tech Tags

HTML5 AudioJQueryNode.jsRedis PubSubAWS CloudFront

Business Tags

EntertainmentExperience DesignFrontend DevelopmentStreaming IntegrationHosting & Support

Focus & Tech

EntertainmentHTML5 AudiojQueryNode.jsRedis Pub/SubAWS CloudFront

Overview

HOT 108 FM wanted a modern streaming experience that kept listeners tuned in across desktop and mobile browsers. We built a sleek player with channel switching, live chat, and sponsor takeovers that maintains uptime even during peak chart releases.

Our Contributions

  • Experience Design
  • Frontend Development
  • Streaming Integration
  • Hosting & Support

Supported Devices

  • Mozilla Firefox
  • Chrome
  • Safari
  • Opera
  • Internet Explorer

Development Tools / Environments

  • HTML5 Audio
  • jQuery
  • Node.js
  • Redis Pub/Sub
  • AWS CloudFront

Implementation Details

  • Built HTML5 streaming player with fallback logic to ensure uninterrupted audio across browsers.
  • Implemented Redis-powered chat rooms with moderation tools, emoji reactions, and listener badges.
  • Developed dynamic sponsor slots that rotate creatives, track impressions, and support rich media.
  • Configured analytics to monitor concurrent listeners, stream health, and campaign performance.

Admin Features

  • Station control panel to schedule shows, update channel lineups, and push breaking news banners.
  • Moderation suite for chat admins with muting, banning, and word filtering controls.
  • Sponsor dashboard summarizing impressions, click-through rates, and conversion pixels.

The Problem

The legacy Flash player struggled on mobile, and community engagement dipped as listeners moved to social platforms. The station needed a responsive experience with persistent chat and ad inventory management.

The Challenge

We had to migrate thousands of listeners to an HTML5 stream without breaking continuity, manage chat moderation at scale, and deliver sponsor campaigns without impacting stream quality.

The Result

Average session length jumped 48%, ad impressions tripled thanks to dynamic placements, and 70% of listeners now tune in from mobile browsers with zero downtime during peak events.

Key Requirements

  • Deliver uninterrupted streaming across desktop and mobile browsers without Flash.
  • Keep fans engaged via live chat and interactive elements while scaling to peak audiences.
  • Provide robust monetization through trackable sponsorships and promotions.

Results & Impact

  • Listener session length increased 48% after launch thanks to the unified player/chat experience.
  • Mobile traffic grew to 70% of total listeners with no degradation in stream quality.
  • Ad impressions tripled, driving new revenue and sponsor retention for HOT 108 FM.

Screens & Flows

HOT 108 FM homepage with live stream player and chat sidebar
Live player integrates chat, song metadata, and sponsor placements for a single-screen experience.

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